operating partner

David Willis

David joined Princeton in 2024 and will work closely with the Princeton investment team to evaluate acquisition opportunities and to support our portfolio companies in strategic and operational initiatives.

Prior to joining Princeton, David served in various C-level roles over an eight-year tenure at European Wax Center (NASDAQ:EWCZ), most recently holding the position of Chief Executive Officer. With more than 1,000 locations, European Wax Center is the largest and fastest growing franchisor and operator of out-of-home waxing services in the United States. Earlier in his career, David worked in various consulting, audit, and operational roles.

Act as if what you do makes a difference. It does.

– William James, American philosopher and psychologist